Do you value yourself and your work? If so, price your work accordingly. You will have quieter months in your business but if you drop your prices dramatically, clients may think that you are not providing a high quality of service and you are not as qualified as other technicians.
Remember, this is not a waxing service – we are opening the skin and our services require great skill.
Nothing upsets loyal, full fee-paying existing customers more than seeing their practitioner offering deep discounts and special arrangements on social media to attract new business. Whilst we concur that marketing campaigns are very good for business, just be careful to protect your existing client’s interests, making sure that if you are advertising a special for your services, that all existing clients receive the same discounted price.