What is Cosmetic Tattooing

Let’s start by defining what Cosmetic Tattooing is

At Mien Brows we believe eyebrow cosmetic tattooing is a form of eyebrow architecture designed to achieve fuller, more structured brows thereby alleviating the regular routine of applying brow makeup. 

According to Wikipedia (2020) Permanent makeup (PMU) is a cosmetic technique which employs tattoos (permanent pigmentation of the dermis) as a means of producing designs that resemble makeup, such as eyeliner and other permanent enhancing colours to the skin of the face, lips, and eyelids.

Although referred to as permanent, cosmetic tattooing is a semi-permanent procedure, which starts fading after around one year depending on the client’s skin type and technique used. Cosmetic tattooing is quite different from the more common body tattoo art forms that use different equipment, pigments, and deposits the ink deeper into the skin, resulting in a permanent tattoo. 

You will often read descriptions relating to eyebrow cosmetic tattooing as, “FeatheringFeather touch eyebrows3D brows or Microblading”. Basically, all these refer to the cosmetic procedure that uses a special blade consisting of a number of tiny needles to create the look of individual hair to enhance the natural brow.  


Eyebrow cosmetic tattooing uses 2 application methods:



Digital Machine Techniques.

 It is essential that you learn both of these techniques, as not all skin types suit microblading, and the digital machine allows for different techniques to be used.

The Evolution of Permenant Make-up

When permanent makeup first surfaced in the ’90s, it developed out of necessity. People who were victims of the 90’s thin eyebrow trend were desperate for a solution.  So much so, that they were willing to have a flat, tattooed stamp-like eyebrow, just to give them some kind of frame to their face. It left most women choosing to draw thin little lines on their brows instead of getting stamp-like brows tattooed on their faces forever.

1990’s Pam Anderson’s signature thin brow look 


Gwen Stefani’s razor-thin brows of the ’90s

As time passed, PMU slowly started to make a comeback, equipment began to improve, and the demand for PMU slowly began to grow. Chapter 1 of your textbook discusses more in detail the evolution of permeant make-up.

The supermodels of the 1990s always had “the perfect brows”. Photo credit Peter Lindberg